On Wednesday, August 25th, we were joined by four great experts to talk about Mastering Your Pitch as we prepare for #StartupGlobal.
We were joined by;
Melloney Campbell, Leader of Startup Peel
Shaun Pingitore, Director of Strategy, Atlas Marketing
Megan Leslie, CEO of NanoTess
Cydney Mar, Product Development Strategist
Why is it important to pitch your business?
A1 It is vitally important to continue to pitch & to practice, as we always need to be ready to present ourselves, whether it is the proverbial elevator, networking event or in front of a panel.#StartupChats #StartupGlobal pic.twitter.com/IZu40b8gTk
— 🌸Cydney Mar (she/her) Product Business Consultant (@CydneyMar) August 25, 2021
A1 It is important to be able to get across the reason you are in business. What problems do you solve, who do you solve them for, how do you create value, what is the commercial model and how will you access these revenue pools? Why you and your team?#StartupChats
— Matt Elton (@fintech_matt) August 25, 2021
I believe it is critical for all members of a startup to be able to pitch. You never know when you will be in a situation when you are asked about your startup. Being able to confidently and effectively communicate your pitch at any time will help you capitalize on opportunities.
— Megan Leslie (@Meg4n_L) August 25, 2021
What do you need to make sure you include in your pitch?
A3 Why you? What is it that is going to make you and your business successful in doing what you are setting out to do? What is different about your business, your approach, your team, your values? Be tangible, and include evidence where you can.#StartupChats
— Matt Elton (@fintech_matt) August 25, 2021
A3: What’s your motivation, or why, for starting this business? For example, you may be creating a product or service that helps solve a common problem. #StartupChats
— MyCorporation (@MyCorporation) August 25, 2021
A3. What do I want the people I’m pitching to remember from the pitch #StartupChats #StartupGlobal
— LYNDON [THINK DIFFERENTLY] JOHNSON (@THINK_Lyndon) August 25, 2021
What are some of the mistakes people make when pitching their business?
A6 If you are pitching investors, do not send your pitch cold. It will end up trashed. Reach out, get to know them, build a relationship, tell them what you are doing & try to get invited to pitch. #StartupChats #StartupGlobal
— 🌸Cydney Mar (she/her) Product Business Consultant (@CydneyMar) August 25, 2021
A6 Not understanding who they are pitching to. Know what is their focus, their experience, and where have they been successful in their past investments? Can the investor relate to what you are saying and the problem you are solving?#StartupChats
— Matt Elton (@fintech_matt) August 25, 2021
A6. They don’t explain what’s in it for the investor – or how they will get their money back #StartupChats #StartupGlobal
— LYNDON [THINK DIFFERENTLY] JOHNSON (@THINK_Lyndon) August 25, 2021
You can continue to learn from this conversation by reading the entire transcript here. Be sure to join us for #StartupChats every Wednesday on Twitter from 12-1pm EST!