Startup Women Events
Startup Canada hosted various events such as topic-focused webinars, and Industry Advisory Circles designed to connect women-identifying entrepreneurs with leading industry experts and gave access to practical resources. Watch the recordings from this year’s events below!
2024 Webinars
This webinar guided early-stage women-identifying entrepreneurs through the foundational steps of turning their business idea into a reality. We covered market research, business planning, and the resources available to kickstart their entrepreneurial journey.
Date: Wednesday, March 27 2024
As many entrepreneurs know, finding and writing grants can be a job in and of itself. This webinar armed entrepreneurs with the knowledge and resources necessary to navigate the complexities of grant applications, crucial dos and don’ts, and practical steps to craft winning proposals to secure the financial support needed to fuel their entrepreneurial vision.
Date: Wednesday, June 12 2024
Debt can sometimes be a daunting road to go down for entrepreneurs, especially when first starting out. But oftentimes it’s the best financing solution for your business. With a focus on the WEOC Loan Program, this webinar demystified the complexities of loan applications, financial jargon, understanding eligibility criteria and leveraging resources specific to women-owned businesses.
Date: Wednesday, September 25 2024
In this webinar we unraveled the dynamics of the customer experience journey and talked through how to seamlessly align marketing, sales, and customer service strategies, as well as how to create cohesive customer experiences that drive business growth.
Date: Wednesday, November 13 2024
2024 Industry Advisory Circles
February 28, 2024
April 9, 2024
April 24, 2024
May 29, 2024
June 26, 2024
July 24, 2024
August 21, 2024
September 11, 2024
October 16, 2024
November 20, 2024
Past Events
Date: Wednesday, November 29, 2023 at 12 pm (EST)
Event Description/Learning Objectives: This webinar will focus on providing guidance and clarity about all things financials when starting your business. Explore ways to set yourself up for a healthy and sustainable future! From determining the right revenue model, to figuring out your break-even point, and creating a solid sales strategy. Learn where and how to save money when starting out and what tools you can use to monitor your overall business performance.
Date: Wednesday, September 27, 2023 at 12 pm (ET)
Event Description/Learning Objectives: Learn from women founders about how they secured their first $100k/round of funding, from building their pitch deck to getting the signature on the cheque! Learn how they achieved their funding goals and how you can apply what they learned in your own fundraising journey.
Date: Wednesday, July 26, 2023 at 12 pm (ET)
Event Description/Learning Objectives: Drive growth for your business through strategic storytelling. Learn how to better understand your customers and create content for them. Then convert your stories into sales! Hone in on your brand story and explore creative ways to communicate it with your customers.
Event Description/Learning Objectives: This webinar will focus on what goes into building a confident and authentic brand that will stand out from the crowd and earn the trust of your customer base. Discover how to set clear and measurable goals for your brand and the power of harnessing your customers’ experience.
Event Description/Learning Objectives: There is a growing number of women-led investment funds in Canada that are specifically interested in funding women founders, a group often grossly underinvested in. Research shows that when a woman is at the table, a fund is twice as likely to invest in a women-led start-up. Meet some of the women leaders who sit at these funding tables.
Event Description: Taking the plunge into funding can be intimidating, especially for early-stage women entrepreneurs! In fact, gender imbalance is still very much prevalent in venture capitalism, with 65% of U.S. venture capital firms lacking in female partners and only a mere 9.5% of decision-making positions in venture capital firms are held by women. That’s why we’ve set up a stellar panel to talk through the different grants and funding options available to women entrepreneurs in Canada, how to choose the route that best suits you and your business, discuss on-going barriers, and how we can help bring change from the top down.
Event Description: For any entrepreneur first starting out, it can be difficult navigating the legal side of the business and knowing what’s best for you. But have no fear! This webinar will take you through the practical steps you can take when starting your business to ensure protection for both you and your business, as well as sustainability for your future.
Event Description: As a founder, you become your business’ first ambassador. Creating your own personal brand forms trust with your audience, helps broaden your network, and builds a lasting platform for you as your business evolves. This webinar will equip you with the tools to map out your personal brand and identify what distinguishes you from your competition. Register today and learn how to leverage your personal brand to bring your business more exposure.
Event Description: Entrepreneurship is not a solo endeavor. It’s important to build a community of people around you who can offer you advice and support to help you in achieving your goals. In this webinar, we’ll provide a wide range of communities and organizations across Canada that cater to women entrepreneurs from different regions, industries, and demographic backgrounds. Come to listen to the array of support organizations available in Canada and how they are building their communities.
Event Description: Negotiation is an integral skill every business owner should have in their toolbox, whether it’s negotiating with a manufacturer, with an investor, or even with a customer. But, historically, negotiation is a collective experience that women have struggled with unlike their male counterparts. Come register for this webinar to equip yourself with the tools and strategies to successfully and confidently negotiate your next deal.